B2B | Shopper Connection | January/February 2011 Post-Holiday: nesting with comfort foods The quick transition from holiday to post-holiday mindset presents the sharpest contrast of the year for consumers. But it is a positive shift, with people moving from a time of emotional stress and social flux to a more predictable regimen of rules and routines. Families nest in this period with healthful, nourishing and comfort foods in mind. They focus on warm, hearty meals that sustain and help ...

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