Organizations making use of Big Data need to be aware of their own biases to achieve the best insights, according to a presentation by author and journalist Nate Silver at the FMI Midwinter Executive Conference in Scottsdale, Ariz. Silver, who is editor-in-chief of ESPN's FiveThirtyEight.com and author of “The Signal and the Noise,” said understanding biases can be a competitive advantage. "A competitor can exploit you through data, and that can be enough to sink your ...

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