About 20% of retailers and manufacturers are heavily invested and involved in ecommerce, according to an Etailing Solutions survey. With the channel still in its infancy, there is a critical need to identify solutions and best practices to these problems to help the other 80%, while bringing stability and sustainability to the industry, according to Danny Silverman, VP of ecommerce strategy at Etailing Solutions, an ecommerce consultancy. “Ecommerce is hard,” Silverman told SN. ...

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