NEWARK, Del. -- The Produce for Better Health Foundation here released a new retail study that it said shows produce department sales are increased significantly by the 5 a Day produce promotion program. The study, using scan data from two sets of test stores, represents the first time that the quantifiable effects of the national program has been measured, said foundation officials. In a 12-week test period, produce dollar sales increased an average 8.8% at stores using a new promotion ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.