The paper goods category continues to grow, led by multipacks in the toilet tissue and paper towel segment, and a steady demand for the economical convenience of disposable dining ware. According to statistics from Information Resources Inc., Chicago, toilet tissue posted an 11.4% gain in dollar sales for the 52-week period ended April 22, 2001, generating $4.5 billion for the food, drug and mass channels combined. While the food channel exhibited a robust 9.3% increase for the category, ...

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