ATLANTA -- Though frozens usually gets more ballyhoo in March, the Frozen Food Council of Georgia and the Atlanta Journal & Constitution here teamed on a 16-page color ad supplement to trumpet "Frozen Food Month" in October. Distributed with the newspaper, the tabloid supplement pitched frozen food on its cover with a blue graphic of a globe and large blue type that said, "Taste the World's Coolest Cuisine." Beneath that were photos of dishes made with frozen food and a paragraph that ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.