Wild Oats in Tampa A beacon shines from the Holistic Health department at the front left of the new Wild Oats prototype store in Tampa. Literally, it is a bright lime-green beacon - a circular column nearly as high as the ceiling - that serves as an impossible-to-miss signal that this store includes a Holistic Health section. Set within the column are computers and chairs, where shoppers can look up supplement and food information as it applies to certain health conditions. It also ...

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