KENILWORTH, N.J. -- A&P is placing a heavier emphasis on pet foods and supplies in an effort to take a bigger bite out of the dog-eat-dog category. The Montvale, N.J.-based retailer debuted an expanded pet care department of 8,600 stockkeeping units in its new 64,000-square-foot A&P Food Market prototype store that opened here Feb. 27. Pet care products are merchandised on both sides of a 92-foot long aisle. A blue sign with the words "The Pet Shop" and a rainbow over the outlines ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.