PHOENIX -- Bashas' Markets, Chandler, Ariz., began testing the Dove seal-of-approval program in two stores here the first week of August. The Dove-approved products make up 7% and 9% of the two stores' rental inventories, said Bill Glaseman, video specialist. The Dove Seal identifies rental videos that meet the criteria of the Dove Foundation, Grand Rapids, Mich., for family-oriented content. "Dove makes a case about providing something for families, and Bashas' is very family-oriented," ...

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