CHICAGO -- Retailers and suppliers aren't the only ones coming up with home meal solutions for the meat case these days. The National Cattlemen's Beef Association, Englewood, Colo., is directing a portion of its checkoff fund to the creation of new products using round and chuck, two cuts it perceives as underutilized, according to Mark Thomas, vice president for new marketing initiatives. "We're looking at one-stop, one-package meal solutions, meat and pasta or rice, and sauce, with a ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.