As retailers expand pet aisles, they increase the number of stockkeeping units devoted to the care of smaller animals, such as guinea pigs, hamsters, rabbits, gerbils and even the more exotic ferrets and chinchillas, which are gaining in popularity as household pets. ACNielsen data shows that, in supermarkets, gerbil and hamster items increased sales by a whopping 101.4%, reaching $40,403 during the 52-week period ended April 30. Also during the period, $949,456 worth of ferret products ...

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