DANBURY, Conn. - Brand marketers are beginning to advertise on blood pressure kiosks marketed by HealthV (HealthCheck) Center here. SmithKline Beecham, Bausch & Lomb, ChemTrak and Ciba Self Medication are now testing ad messages on the in-store units, according to Joe Bardsley, the firm's executive vice president. Another 23 brands are considering advertising on the units, he added. Although the kiosks have been on the market since 1986, advertising space was not offered for sale until ...
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