Nationally in the $661 million frozen orange juice concentrate category, store brands are king, with nearly a 42% dollar share. In the Kansas City market, however, Minute Maid is on top, with slightly more than half of the $5.8 million category volume. The best buy in town, however, was on Whole Sun, on deal for 89 cents per 12-ounce can at the Hen House market, even undercutting Best Choice, its store brand. Tropicana, No. 3 in the category nationwide with a 6.8% share, places eighth in ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.