Slightly more than three of every 10 consumers said they were most likely to head to supermarkets first for their oral care needs, but discount stores still held the edge, luring over one-third of consumers to their oral care shelves first.
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Slightly more than three of every 10 consumers said they were most likely to head to supermarkets first for their oral care needs, but discount stores still held the edge, luring over one-third of consumers to their oral care shelves first.





