Supermarket video buyers gathering at Expo E3 Atlanta, June 19 to 21, will be evaluating interactive media as a way to diversify their product mix. Computer software holds particular promise in this area and is especially appealing as an impulse item, according to the several chains that are merchandising software lines. "People are now able to buy more software products on impulse because there is a lot more software available at lower prices," said Ken Currier, chief executive officer of ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.