PALO ALTO, Calif. -- The low-carb dieting craze peaked during the first quarter of this year, but will continue to impact the consumer packaged goods business for the remainder of 2004, according to several new studies from investment bank Morgan Stanley here. Approximately 13% of Americans were following a low-carb diet at the start of the year. This number dropped to about 11% by March. However, the health benefits of a low-carb lifestyle seem so appealing to consumers that the decline in ...
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