First it was red meat, then bacon and poultry. Now seafood is on the center of the plate for a growing number of consumers watching their waistlines. To capitalize on the trend, many supermarkets are taking extra steps to promote fish and seafood as healthy, diet-friendly food. At the same time, more needs to be done, so seafood marketers are supplying retailers with a fresh arsenal of promotional tools. Fresh Encounter, the 30-store chain based in Findlay, Ohio, has experienced an ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.