SAN FRANCISCO -- Although two major chains in this market, Lucky and Safeway stores, use differing promotional strategies in the beverage aisle, they both give their private-label sodas precedence over national brands. At Lucky Stores here, a division of American Stores, Salt Lake City, Utah, the soda aisle varied in size from store to store, but the merchandising strategy remained the same. At the Lucky Food Center on Alemany Boulevard in San Francisco, the department is orderly and ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Salary Survey 2015

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.