Industry experts have observed that there are several methods available to supermarket retailers that want to combat rising warehouse-club store sales: promotions more creatively, not simply as a price-related activity. Ensure the promotion encountered is an actual promotion. Make sure promotions are mounted to build equity, not a short-term bump; promotions should be continuity efforts. Add excitement with merchandising, sampling and new items. In-store theater works for some grocers, and ...

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