BROOKINGS, Ore. -- C&K Market here has increased sales of its private-label health and beauty care line by using endcap displays, shelf extenders and newspaper ads. "Private label is a very important part of our HBC," said Dan Van Zant, the 30-store chain's HBC/general merchandise buyer-merchandiser. "Our sales right now are running at about 5.2% private label to total HBC sales and it's growing all the time. We've got a lot of private-label items that outsell the national brand." In ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Salary Survey 2015

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.