CHICAGO -- Understanding their specialty product mix and standing behind their choices are key factors for retailers who are trying to win over the specialty consumer. Ann Brody, principal of Ann Brody Enterprises, Bethesda, Md., discussed these points with workshop attendees at the recent National Association for the Specialty Food Trade Spring Fancy Food Show held here. Brody emphasized the importance of forging an identity for the store with the selection of products, noting that the ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.