PHILADELPHIA -- For the third time in as many years, an annual survey examining consumer attitudes toward supermarket fresh meals warns that retailers continue to leave out the key word that defines the term: fresh. Nearly 1,000 shoppers nationwide participated in at least part of the poll by Consumer Research Network, based here. This latest survey attracted more responses than past questionnaires, signaling growing interest in what supermarkets are doing -- or not doing, according to Mona ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.