The meteoric proliferation of consumer publications has supermarkets scrambling to find space on already tightly packed mainline and checkout displays. While increasingly sophisticated category-management software and demographic studies are helping chains sift through the approximately 4,400 available titles to achieve the right mix, retailers and distributors agree that new magazines mean new sales opportunities, and so should be given a chance to catch on. Just which new titles get that ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
 

Click here to read the FAQ page if you have any questions (opens in a new window)
 

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.