CPG VETERAN PROMOTED TO NEW POST AT DAYMON
named Barbara Simkins director of retail services, a newly created position designed to enhance Daymon's involvement in retail marketing, sales and execution of private label directly at the store level. In her position, Simkins will work with Daymon retailers, principals and customer-based teams around the world to identify and execute in-store best practices, according to officials. She joined Daymon in Pittsburgh as senior business manager in 2003, responsible for health and beauty care, general merchandise, grocery non-edible and dairy. She has spent her entire career with national consumer packaged goods manufacturers in sales and marketing, including the eight years prior to Daymon as director of region sales for eight Western states for RJ Reynolds, based in San Francisco.
