NORTHLAKE, Ill. -- Shoppers were encouraged to pack their shopping bags with frozen foods during a new week-long campaign at Dominick's Finer Foods here. Earlier this month, consumers were given 20% off the total price of all the frozens they could put into a specially designed bag. "Receive 20% Off All Frozen Food Items You Can Fit in This Bag," a wrap-around in a direct-mail ad read. On the back of the ad were several frozen food product shots, including Tony's, Tombstone and Jack's ...
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