NORTHLAKE, ILL. -- Dominick's Finer Foods here began testing the pay-per-rental, shared-revenue program from Supercomm, Dallas, last month, said Tony Filco, category manager. The retailer is promoting movies in the program with a guaranteed availability offer in five stores. If the featured titles are not available to rent, customers get a free rental of another title. The promotion is being advertised with in-store fliers. Among the titles highlighted in fliers SN picked up in Dominick's ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.