DAYTON, Ohio -- Dorothy Lane Market here has started a spring "vitamin club" to boost sales and traffic at its DLM Spa Store, which adjoins a standard Dorothy Lane store in Washington Square. Dorothy Lane has targeted its 6,000 club-card members for the promotion, which runs until May 31, said Scott Lindsay, Spa Store manager. Club-card customers making at least $50 in vitamin purchases at the Spa Store receive a $5 coupon in the mail that can be used toward any future store purchase. The ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
 

Click here to read the FAQ page if you have any questions (opens in a new window)
 

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.