FORT WORTH, Texas — Retailers and manufacturers of organic and natural products are wise to be honest and authentic in their approach to the products because “when you look at who's buying these products, they are very discerning consumers and they want to relate to brands they buy,” said Maryellen Molyneaux, president of Natural Marketing Institute, speaking this month at the Natural & Organic Foods Efficient Program Planning Session here. The customers who shop organic tend to be ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.