MADRID, Spain -- European suppliers and retailers are engaged in widespread collaborative efforts to reduce costs and improve profitability, according to a study issued here last week. The overall potential benefit of such supplier-retailer collaboration was estimated at 2.3% to 3.4% of retail sales, the study found. These benefits -- which would accrue either through lower supply-chain costs or increased sales and gross margins -- would be apportioned off, with about 60% going to retailers ...

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