Supermarkets are anticipating that more children's sell-through titles will hit the magic $10-or-below price point this year, resulting in greater sales. Retailers surveyed by SN said that with a variety of children's video at lower prices, they can better compete with the deep discounters. "We can't make much on Disney videos because of the discounters. But on less-known children's sell-through titles we can mark them up to a decent margin of around 20%. We'll look for these kinds of ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.