BUFFALO, N.Y. -- Flutie Flakes, the private-label sugar-frosted corn flakes named after Buffalo Bills quarterback Doug Flutie, have taken western New York and New England by storm. Even though the cereal is in only those two markets, more than 600,000 boxes flew off the shelves between Sept. 1 and Nov. 9, according to Ty Ballou, president of PLB Sports, Pittsburgh. His company does marketing, product development and packaging, and handles sales. The cereal is made by Jasper Foods, Jasper, ...

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