SANTA ROSA, Calif. (FNS) -- Food for Thought, a three-unit operator here, has a bread-baking reputation so entrenched that it has begun to supply restaurants here in the heart of northern California's wine country. "The area restaurants were anxious to come on board," said Joe Rogoff, general manager. "Very few of the area restaurants bake their own bread, yet they want to offer their customers freshly baked, specialty items. For them, on a small scale, it is just not effective to do their ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.