SN REPORT ld say that trade associations on the Fresh Foods side of the business are engaged in their own kind of ECR -- Efficient Convention Response. The four major national trade groups -- the United Fresh Fruit and Vegetable Association, the Produce Marketing Association, the Retailer's Bakery Association and the International Dairy-Deli-Bakery Association -- have been re-engineering their annual conventions for 1996 in a bid to respond more effectively to the needs of attendees. The ...
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