GLENDALE, Calif. -- Bucking the trend of sending high-grossing theatrical family movies to the rental market, DreamWorks Home Entertainment here will release "Galaxy Quest" as a sell-through VHS and DVD title May 2. Suggested retail for VHS will be $22.99 and the DVD version will be priced at $26.99. Order date is March 27.
biographies and language tracks in French and Thermian, the fictional language of the aliens portrayed in the movie.
"'Galaxy Quest' has proven to be a film with very broad appeal to the core video purchasers, families with kids," said a DreamWorks official. "As well, the movie appeals to non-parent adults because of its comedy spoof of the sci-fi television series genre. This broad consumer appeal is a perfect match for the supermarket demographic. We are going to support the sell-through release with a multimillion-dollar marketing campaign that will have heavy network, prime, cable and spot television."
Barney's March Title Due on VHS, DVD
RICHARDSON, Texas -- Lyrick Studios here will release "Barney's Rhyme Time Rhythm" March 22 on VHS and DVD/DVD-ROM. The VHS version will carry a suggested retail price of $14.95, while the DVD, featuring music, games and other activities, will be priced at $24.99.
The marketing campaign will include a college-scholarship sweepstakes and television advertising. The grand prize will be in the form of an annuity with an approximate value of $40,000 when the winning child turns 18. Entry forms will be inside the video packages. Other prizes will include three DVD-ROM-equipped computers with a Barney DVD as first prize, 50 $50 savings bonds as second prize, and Barney DVDs as third prize.
The DVD will include the "Barney Rhyme Time Rhythm" video, eight interactive games, the "What Can It Be?" read-along 32-page electronic book, the "Rhyme Time Sing Along" with 15 songs and onscreen lyrics, and Web links connecting to four Lyric sites, including Barneyonline.com.