CANCUN, Mexico -- The Efficient Consumer Response initiative confers upon retailers a special responsibility to differentiate between vendors who are offering ECR-related value-added services and those who are not, according to John A. Haedicke, vice president of activity-based management, Kraft General Foods, Northfield, Ill. And, he said, ECR also sets up a conflict of goals between manufacturers and retailers, but one that may be ameliorated through partnering. Haedicke, who co-chaired ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.