GETTYSBURG, Pa. -- The authentic sounds of live merengue heated up the aisles, while plantains and hot sauce sizzled throughout a unit of Ahold USA-owned Giant Food here during a special, afternoon-long Hispanic Heritage Month Fiesta. Hoping to cater to the diverse surrounding community, Giant Food offered cooking demonstrations using ethnic grocery items; an outdoor market featuring fresh produce specific to Hispanic dining; and a mariachi band for customers looking to celebrate. ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
 

Click here to read the FAQ page if you have any questions (opens in a new window)
 

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.