WASHINGTON -- Co-branded programs, seasonal promotions and front-end displays are among the areas explored in the Grocery Manufacturers of America's second solution selling report. The document, released at the GMA's annual executive conference in White Sulphur Springs, W.Va., which began June 12 and continues through tomorrow, lists 11 studies from manufacturers, retailers and a broker to show the varied ways solution selling can be implemented. Barriers are also explored. Published by ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.