PHOENIX -- With 10% more attendees than a year ago, the General Merchandise Marketing Conference held here last month by GMDC, Colorado Springs, Colo., was a busy event for all involved. For GMDC, it represented the first conference of its 35th anniversary year. For everyone else, it meant exhausting days of near constant meetings, but also receptions, dinners and parties. Temperatures over 100 degrees put a damper on outdoor activities, but inside, buyers discovered new sources of supply, made contacts and learned about the upcoming "Multicultural Marketing" study by the GMDC Educational Foundation.
