People are starting to recognize the importance of getting more whole grains in their diet, but many still don't know what they are or how to identify them on packaging. "Made with whole grain," along with "low in fat," headed the list of nutritional claims people seek, according to a recent consumer study by Opinion Dynamics Corp. in Cambridge, Mass. Indeed, brown rice, bread and pasta sales have started to recover as the low-carb craze that preached carb denial has waned. There are more ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.