How do you make shrimp stand out from all the other shrimp on the market? Well, you could "Gump" it. , Calif., got the idea after seeing Paramount Pictures' "Forrest Gump." "Branded [seafood] products are very rare because the margins usually will not allow you any room for a budget to market the brand. So what you end up with is a product line that, in essence, becomes generic," he explains. Meridian, a company that posts between $225 million and $250 million in annual sales, now markets ...

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