A number of years ago I clipped a cartoon from the monthly newsletter published by PCC Natural Markets, the Seattle-based food retailer, and posted it on my bulletin board here at work. The single-panel image depicts a mock store circular touting the week's Genetically Modified Specials. Ibuprofen Tomatoes are 89 cents a pound; “New!” multivitamin lamb shank is $4.79 a pound; genome-specific salad dressing (“Pick the dressing that matches your DNA!”) is 89 cents a bottle; and something ...

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