DES MOINES, Iowa -- As many as 30,000 Hy-Vee shoppers who earned rebates toward college savings funds through U-Promise are no longer able to do so. The retailer, based here, is the largest among several food retailers whose U-Promise programs have been affected by last week's expiration of an agreement between UPromise and a third-party data processor, Catalina Marketing, which provided scan data between retailers and UPromise. Hy-Vee, which is in the process of upgrading its register ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.