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IFPA IS SET TO WEIGH FRESH FUTURE

ATLANTA -- The International Fresh-Cut Produce Association will offer a glimpse into the future at its ninth annual conference, "2001: A Fresh-Cut Odyssey."ith Garrett, president of Arlington, Va.-based IFPA. "Issues such as expansion, who are the consumers that will be buying precuts in the next few years, and what are the opportunities for precut in the food-service sector."The conference will feature

ATLANTA -- The International Fresh-Cut Produce Association will offer a glimpse into the future at its ninth annual conference, "2001: A Fresh-Cut Odyssey."

ith Garrett, president of Arlington, Va.-based IFPA. "Issues such as expansion, who are the consumers that will be buying precuts in the next few years, and what are the opportunities for precut in the food-service sector."

The conference will feature a new emphasis on marketing, according to Garrett. "We haven't had a lot of marketing focus before."