MINNEAPOLIS -- The frozen food segment of the grocery industry stands to realize great benefits from the implementation of Efficient Consumer Response. That was the message from Peter Harding, vice president of Kurt Salmon Associates, Princeton, N.J., who spoke here March 4, during the kickoff ceremony of the National Frozen Food Month promotion. Harding told more than 100 frozen food executives attending the kickoff that only companies that commit fully will garner all the benefits ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.