Researchers report that consumers are confused by an abundance of less-than useful information about anti-aging products' specific benefits and correct dosages, although it has not stopped them from sampling. a store specifically to purchase a supplement come out without buying anything. "They're so confused, they become paralyzed," Gilbert said. "Retailers are really missing the boat. There's not enough solution-selling out there." She cites Home Depot as an expert in its category on ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.