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INSIDER INFORMATION

Lees Supermarket, Westport, Mass.n 1949, this single-store operator services the border areas of eastern Massachusetts and Rhode Island. It concentrates on customer service and uses its frequent-shopper program to make buying decisions.Store Size: 45,000 square feetAverage Weekly Sales: $280,000Omni Foods, Chestnut Hill, Mass. Founded in 1981, this four-store independent focuses on perishables and

Lees Supermarket, Westport, Mass.

n 1949, this single-store operator services the border areas of eastern Massachusetts and Rhode Island. It concentrates on customer service and uses its frequent-shopper program to make buying decisions.

Store Size: 45,000 square feet

Average Weekly Sales: $280,000

Omni Foods, Chestnut Hill, Mass. Founded in 1981, this four-store independent focuses on perishables and customer service. Emphasis is on selection and variety within a small-store format.

Store Size: 11,000 to 32,000 square feet

Average Weekly Sales: $150,000 to $400,000

Roche Bros., Wellesley Hills, Mass.

Founded in 1952, this Massachusetts chain has grown to 13 units. Perishables is a primary focus as is customer service. In the last six months the chain has increased its seasonal business by 65%.

Store Size: 16,000 to 50,000 square feet

Average Weekly Sales: $530,000

Victory Super Markets, Leominster, Mass.

A family business, founded in 1923, Victory has 16 stores in smaller suburban areas of Massachusetts and New Hampshire. It concentrates on product selection and customer service.

Store Size: 20,000 to 60,000 square feet

Average Weekly Sales: $150,000 to $500,000