SAN ANTONIO -- The advent of instant communications will have a far-reaching impact on the supermarket business, said Robert Loeffler, president, e-commerce and customer marketing, H.E. Butt Grocery Co., here. "As we go from data processing to instantaneous information, the change is going to be the same order of magnitude that we saw going from no data processing to data processing," Loeffler said, speaking at the Food Marketing Institute's IT Leadership Forum, which also was held here last ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.