NEW YORK -- Integrating natural food with other products is a central factor in selling to that market niche profitably, according to a panel of natural-food retailers. "I think setting a separate natural-food section is a mistake. The most successful way to sell them is to integrate them. You need to make a real commitment to carrying natural as part of the product mix," said Shahid "Hass" Hassan, the founder of Alfalfa's, a natural-food chain that was acquired by the Boulder, Colo.-based ...

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