If a little knowledge really is a dangerous thing, you have to give Fairway credit for teaching its customers about organic foods in such frank, detailed terms. When the independent New York City-based retailer hosted its second "Organic Education Event" in March, about 40 curious customers gathered to listen to a panel of experts arguably more suited for a university symposium on the subject. "We want to educate our consumers, and we're not afraid to tell it like it is," Fairway ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.