ELMHURST, Ill. -- Keebler Co. here is introducing Keebler Delights Fruitastic Fruit Bars, the first national, reduced-calorie, fat-free, fruit bar cookie. lk and functionality lost when sugar is removed from reduced-calorie and/or reduced-fat products. As a result, Fruitastics have only 40 calories per cookie, 30% fewer than the leading fat-free fruit bar cookie. They are available in raspberry, blueberry and apple varieties, and will begin shipping on Aug. 1. Fruitastics have a suggested ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.